NEED A VIDEO AND CAN’T GET STARTED?

“I have a fear of presenting to camera”

We will help you to address that fear, by helping boost your presentation skills, honing the script, then all you have to do is look happy and read the script telepromter scrolling words in front of the camera, or we can create an easy chair interview. Just think about this … you can’t hide under the table when meeting a client – so why not instead have a relaxed chat with an interviewer, which is very similar in feeling to a client meeting.

“I don’t know how to start”

Simple: write down how your business solves client problems – and that’s the basis of your script, we will work on the rest with you. Everything spoken on the video should be aimed at resolution of client fear, benefits to the client, solving problems and a importantly a call to action at the end.

Getting comfortable about your investment in video and what to do next

“It seems like it’s too expensive and will it work, and will I get a return?”

Ok let’s not look at the cost of the video but the return on investment. For example, we regularly produced videos for radio stations, which through existing client testimonials promoted the effectiveness of radio advertising against print media. They ran these videos at the end of a Power Point presentation to potential new clients, and generally 10 new advertisers signed up at an average spend of £1000 per month, giving an increase in revenue of £120,000 per year and their video production spend was £12,000 with us. Isn’t that a good example of a 10:1 return on investment?

What do you do next?

To see what all the options are and to delve into these issues more deeply as well as common pitfalls to avoid, get our Guide to Successful Videos eBook by filling in the contact form and you will be emailed the pdf eBook.

This video is provided to help you use the power of video to increase your sales

In this video we look at overcoming any fears you may have and some workaround options to help you make a successful video

• Fear of presenting to camera and staring into a lens
• Fear of forgetting what you are saying in front of camera
• How presentation training helps overcome issues
• Not liking the sound of your own voice
• Alternative filming techniques: the easy chair interview
• During lockdown virtual production by utilising your mobile phone footage
• 2 options to create a successful video without actually being in it.